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EUA 2016 Annual Conference

Bricks and clicks for Europe: building a successful digital campus

The EUA 2016 Annual Conference will explore how Europe’s universities are developing comprehensive “bricks and clicks” strategies and how they are tackling the challenges involved in becoming more interactive and interconnected.

Hosted by the National University of Ireland, Galway, Ireland

7 - 8 April 2016

  • Universities in Europe are engaged in large-scale transformation in an attempt to address social, cultural and technological changes as well as the shifting expectations of students and society at large. At the same time, higher education institutions continue to be confronted with increasing competition and heavy financial constraints. Disruptive technologies are of central importance in these change processes. They play a decisive role in re-conceptualising the university eco-system by opening up new opportunities for coordinating and linking universities’ various missions, activities and processes in new and manifold ways.

    Whether digitalisation is seen as a new paradigm and a game changer or simply a new modus operandi, it is having a major impact on the ways universities conduct research, provide teaching and relate to their community. Digitalisation also requires universities to consider new strategies and to review their modes of operation in order to be successful. A particularly important aspect of such strategies is how best to facilitate and support both virtual and physical interaction and collaboration between staff, students and the wider community, a capacity which may well constitute a key added value of universities in the future.

    The EUA 2016 Annual Conference will explore how Europe’s universities are developing comprehensive “bricks and clicks” strategies and how they are tackling the challenges involved in becoming more interactive and interconnected. University leaders and practitioners will share their experiences of major change processes, such as the introduction of open access, open innovation and research and the incorporation of new technologies in university teaching. The conference will also seek to explore how these transformations are affecting institutional development, in particular in terms of HR and campus management as well as community relations. 

    The conference is mainly aimed at university leadership, rectors and vice-rectors who wish to engage in a Europe-wide discussion, share good practices and learn from each other.

    Hosted by



    advanced secure technologies


    © National University of Ireland, Galway

  • About the host

    QuadrangleEstablished in 1845, NUI Galway is one of Ireland’s leading academic institutions. As a European leader in higher education, NUI Galway has been a long-standing member of the European University Association, and of its predecessor organisation, the Association of European Universities (CRE).

    Located in the heart of a medieval city on the Atlantic Coast, our riverside campus is home to 2 500 staff and 17 000 students, including 2 000 international students from 92 countries. NUI Galway has a distinguished reputation for teaching and research excellence in the fields of Arts, Social Science and Celtic Studies; Business, Public Policy and Law; Engineering and Informatics; Medicine, Nursing and Health Sciences and Science.  The University enjoys a dynamic network of linkage with universities across the globe with over 90 000 alumni in 107 countries. 


    About Galway

    Galway, located on the west coast of Ireland, is a cosmopolitan city steeped in culture, rich in folklore and famous for its cobble-stoned streets, quaint shops and charming restaurants. 

    Galway is known as Ireland's Cultural Heart and is renowned for its vibrant lifestyle and numerous festivals, celebrations and events.  Home to the world renowned Druid Theatre Company, Macnas Street Theatre Company and An Taibhdhearc, there is much to do in this wonderful city.  Galway was recently announced as a UNESCO City of Film. From the prehistoric fort of Dun Aengus, the most westerly point in Europe, to Connemara and the Burren, Galway boasts some of the most beautiful scenery in the world. The Claddagh_copyright NUI Galway

    Galway City has experienced very rapid growth in recent years and has a strong local economy with complementary business sectors, including manufacturing industry, tourism, retail and distribution, education, healthcare and services that include financial, construction, cultural, and professional.  


    © NUI Galway


European University Association (EUA)

Brussels office:
Avenue de l’Yser, 24
1040 Brussels
Tel: +32 (0) 2 230 55 44

Geneva office:
114, Rue du Rhône
Case postale 3174
1211 Geneva 3
Tel: +41 22 552 02 96